10 Things You Should NEVER Post on Your Company’s Facebook Page (In Other Words, Behave!!!)

I have written on this topic before, but apparently it’s time for a refresher.

Nothing makes me shake my head more than consultants who don’t know how to behave on their company’s Facebook Page.  Here your company has gone to the effort of providing you with a resource on Facebook that can help you build your business, and what do some consultants do?  They complain about the company on that page!  Disagree with facts and status updates the company posts!  Talk about shipping issues or side effects they think they’ve discovered or their opinion on the company’s decision to discontinue their favorite product…in general create negativity about the company, right where customers and prospects have been invited to learn more about the brand!

I simply can’t understand it.  Don’t you WANT to make money? Don’t you WANT your company to stay in business?  Don’t you realize that every complaint on a Facebook Page is fully indexed by Google and lasts FOREVER?

People, no company is perfect.  I get that.  But there is a time and a place to let your company know what you think. And publicly bashing the company you represent on Facebook is, frankly, stupid.  There is NOTHING to be gained and everything to lose by complaining there.

Quit it!

So here’s my list of things you should never post to the company Facebook Page:

  1. Complaints about or issues with products.
  2. Complaints about the compensation plan.
  3. Complaints about business practices of the company.
  4. Complaints when your company decides to discontinue an item you like.
  5. Side effects of your health and wellness products.
  6. Product claims or testimonials that can’t be scientifically proven through a study.
  7. Income claims that can’t be backed up with at least 12 months of data, and that your company has approved.
  8. Your personal web address or contact information (the company page is not the place for self-promotion)
  9. Strong political and religious opinions.
  10. Any other complaints or negativity that haven’t been addressed in numbers 1-9 above.

What would you add to this list?

Who do you know that needs this message?  Share this post!

28 Responses to 10 Things You Should NEVER Post on Your Company’s Facebook Page (In Other Words, Behave!!!)
  1. Jordan
    February 14, 2011 | 3:29 pm

    If you are going to “borrow” a post from a fellow consultant, at least have the common sense to A) thank them for their creativity, and B) remove THEIR contact info from the flyer or post before copying and pasting it WORD FOR WORD on your own page.
    One of my pet peeves is seeing my posts on my personal page “Facelifted” not 5 seconds after posting it and re-posted by dozens of other consultants who are fans of my page. They could at least have the decency to re-word it.

  2. Kim Milius
    June 24, 2010 | 8:14 am

    Soooooo true! I really have a hard time seeing people do the self-promotion thing — haven’t seen the other stuff — on our company’s page. Instead of valid replies to the comments everyone is posting . . . “contact me to order”, etc. & it drives me crazy!

  3. Cindy Taylor
    June 23, 2010 | 10:57 pm

    Thank you for this….and I would add that what you are saying applies to ALL areas of our business…not just fb!! I actually did a workshop at our Convention called “The Power of the Positive”! I see our job as consultants to ALWAYS put a positive spin on even the most challenging of situations, so I applaud your list of reminders!! Cindy

    • Linda Phelps
      June 25, 2010 | 12:43 pm

      My degree is in advertising. I can put a positive spin on anything. The problems include:

      1. My customers know when smoke is blown up their butts.
      2. I look like an idiot.

      That’s just the short version.

  4. Cheryl
    June 23, 2010 | 10:39 pm

    Great post! I just cringe when I read some of these things. Now how do we get this information out to the consultants who are doing the bashing on the company’s page? Unfortunately I don’t think they are reading this message.

  5. Anna
    June 23, 2010 | 9:21 pm

    Wow! I loved this!! Tried to post something similar on my company’s FB discussion board because I was so tired of seeing the negative surrounding our shipping. Thanks for saying it so brilliantly!!!

  6. Megan Curtis
    June 23, 2010 | 4:07 pm

    I have to say one of my favorite complaints to see is someone whining about packaging and using boxes and paper that are too large (in their opinion). Then, when asked if they recycle, they comment, “No, I don’t do anything like that. The company should just stop using so much.” LOL

  7. Linda Phelps
    June 23, 2010 | 2:42 pm

    I’m certaily surprised profanity wasn’t listed.

    • Jennifer Fong
      June 23, 2010 | 2:44 pm

      You’re absolutely right, profanity is a no-no. Fortunately, sales consultants seem to be wise enough to refrain from that on company pages. At least I haven’t seen it.

  8. Linda Phelps
    June 23, 2010 | 2:40 pm

    YES, Laurie! Wouldn’t it be great if your company started a FB page (instead of allowing you to promote your own business through your own FB page), told you what and what not to post on it and used it to promote sales for products on backorder for FOUR MONTHS! Yes, ma’am, you’d be all set, then!

    • Jennifer Fong
      June 23, 2010 | 2:43 pm

      I’m a bit confused here Linda. Why the hostility?

      • marsha
        June 23, 2010 | 4:08 pm

        the four month backlog has us a bit on edge… but again, we should complin in house not on public.

        let’s all learn from the general in Afganistan… now the retired general…

        • Linda Phelps
          June 25, 2010 | 12:51 pm

          Are you comparing an attempt to preserve national security to an attempt to make a scrapbooking company look good? Whew. You need to come visit me–just outside the gate of Camp Lejeune, up the road from MCAS Cherry Point and down the road from Camp Johnson, Camp Geiger and MCAS New River–where our neighbors are dying daily.

    • Atlanta Consultant
      June 23, 2010 | 5:53 pm

      I’m confused by your comment, Linda. You are definitely allowed to promote your business on your own FB page. You just aren’t allowed to promote your business on the Home Office’s FB page. I am having quite a bit of success promoting my events on both my personal website and on FB events!

      • Linda Phelps
        June 25, 2010 | 1:43 pm

        I guess what I should have said was, “(instead of allowing you to promote your own business through your own FB page the way you want).”

        From the CM policy manual, “You may use social networking sites (Facebook, Twitter, LinkedIn, blog forums and other social shared interest sites) to share information about the Creative Memories Business Opportunity and for prospecting and sponsoring; however, these sites may not be used to sell or offer to sell specific Creative Memories products.” So, I could not feature a product and suggest someone BUY the product on my FB site. We can’t be havin’ that.

  9. Dawn Summers
    June 23, 2010 | 12:29 pm

    Great post Jennifer! Thank you! It’s a shame that it even has to be mentioned.

    • Jennifer Fong
      June 23, 2010 | 12:31 pm

      I wish I didn’t have to, Dawn. But I will keep beating the drum until the message is heard! 🙂 Along with everyone else willing to share these posts.

  10. Nancy Rathbone
    June 23, 2010 | 12:23 pm

    Don’t trash members of your upline or downline. This is definitely not cool. Be open to coaching from your upline and praise and coach your downline. Social media is not the place, company or otherwise.

    • Jennifer Fong
      June 23, 2010 | 12:25 pm

      Great advice Nancy!

  11. Lisa
    June 23, 2010 | 12:12 pm

    I wish everyone could read this advice. It’s a pet-peeve of mine to hear anyone complain about their company in any venue. Thank you for saying it so eloquently.

  12. Jenny Dammann
    June 23, 2010 | 12:07 pm

    OH!! Something else I forgot to mention… if your company makes a post looking for feedback on a specific topic, don’t hijack the topic to air dirty laundry about another topic completely.

    🙂 Thanks again Fonginator for this post, it’s GREAT!

    • Dino Baskovic
      June 23, 2010 | 3:26 pm

      Ah, yes, hijacking. Easily sit atop my list of all-time blog pet peeves.

  13. Lori Sauerwein
    June 23, 2010 | 11:18 am

    Great post, Jen! It’s all really just common sense. Before you post on your company page, think about how your comments might be interpreted by a future customer or prospect. Consider the impact your post will have on the business of a fellow distributor who has sent their customer/prospect to the page. And finally, think about how the post reflects on you as a distributor — are you excited, engaged and willing to share helpful tips and information, or do you ooze negativity?

    Post from the heart, not off the cuff.

  14. Jenny Dammann
    June 23, 2010 | 9:28 am

    Great post!

    I’d like to add one small snippet that’s a really great thing to keep in mind. It’s kind of covered here by the “don’t complain” thing, but specifically if/when your company decides to offer a promotion – it might be something very small, but still it’s a reward – don’t complain that ” a company of that size could certainly do better”. It really sends the message that there is angst with that particular person, and that some folks are so unhappy with their company that they’ll complain no matter what.

    • Jennifer Fong
      June 23, 2010 | 9:31 am

      Oy! Very good point Jenny.

  15. Laurie Ryan
    June 23, 2010 | 8:59 am

    Once again, an excellent post, Jennifer. Now, if my company would only start a Facebook page….. 🙂

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