
Jennifer with the staff of Vantel Pearls in the Oyster
Jennifer provides consulting services for direct sales companies seeking to implement a social media strategy. Her understanding of social media tools and how they relate to the core business practices of the direct seller specifically enable her to help clients create and implement a social media strategy that meets the core goals of the business, and works as part of the company’s overall marketing plan.
A former direct sales company CEO, Jennifer knows what it takes to implement social media marketing into an overall marketing strategy, while staying true to the core foundation of a direct sales business: booking parties, selling product, and recruiting new consultants.
Jennifer helps companies craft a social media strategy, write comprehensive policies and procedures for the field, and create a corporate presence online for both sharing information and monitoring/responding to social media chatter. She also writes and delivers custom training for the sales forces of client companies, helping the sales force put social media marketing to work in an efficient and profitable way.

Jennifer with the staff of Creative Memories
Some of Jennifer’s Direct Sales Corporate Clients include:
- Vantel Pearls in the Oyster
- Creative Memories
- Saladmaster
- Reliv International
- SwissJust North America
- Private Quarters
- Set to a Tea
She has also spoken at numerous industry functions on social media, including the DSA Annual Meeting, Direct Selling 101 Boot Camp, and The Symposium for Direct Selling Executives. No one in the direct selling industry has more experience than Jennifer in implementing social media marketing into the operations of a direct sales company.
Testimonials
Creative Memories saw the need to enter the world of social media, but didn’t know how to get started. Luckily we found Jennifer Fong, who helped show us the way. With her guidance, we’ve articulated a clear strategy. We’ve been able to leverage existing resources to implement that strategy, which has helped to create excitement and buy-in throughout the company. We’re also working with Jennifer to train our field on how to leverage social media to build their business. We could have lost time and energy making mistakes along the way, but we’ve been able to rely on Jennifer’s experience and expertise to not only gain traction, but create forward momentum.
In a short amount of time, we have increased awareness of our brand, and have seen greater engagement from our field. I highly recommend Jennifer to anyone looking to begin or strengthen their social media efforts. ~ Loren Castronovo, VP Product Marketing & Development, Creative Memories
Just wanted to say thank you for a wonderful, educational, eventful assessment day. You brought so much information to us and really helped us to see our business through a different set of eyes. Being honest with us was the best dose of medicine for us. Thank you!
We are all truly excited about taking the company to a whole new level, and there is nothing more comforting than to know we have YOU to help us get there.
You are wonderful and I love you bubbly personality and fabulous smile. ~ Carolyn Evans, Director of Marketing, Saladmaster
Our Social Media Guru!
Jennifer Fong has become the Direct Selling Social Media guru! Our company, Vantel Pearls in the Oyster, Inc. hired Jennifer for a full Social Media assessment. Jennifer helped us define our goals, both at the corporate level and for our sales force. She led our Executive Team through creative discussions and helped us define our strategy.
Jennifer guided Vantel Pearls to be a Home Party company leader in using Social Media. We saved hours of frustration and days of using poor practices along with learning appropriate etiquette. We targeted key objectives including branding, recruiting, and booking.
Jennifer is sincere, dedicated, knowledgeable and intuitive. She is a fabulous facilitator who allowed our Executive Team to discover their own talents and strategies. We look forward to working with Jennifer again in our near future. ~ Joan Hartel, President & Owner, Vantel Pearls In The Oyster, Inc.
Click here to contact Jennifer about her consulting services. To learn more about Jennifer’s corporate consulting services through Luce & Associates, Direct Selling Consultants, click here.