From Jennifer: Today I’m thrilled to bring you a guest post from Ty Tribble, who is a legend in the network marketing world. Ty is a master at internet marketing, which is the process of using the internet to generate leads for your business. I tend to shy away from internet marketing when it’s used to drive leads at the expense of real relationships, and prefer social media which is all about connecting with people at a personal level. Recently, however, I was speaking with Ty and realized that we really do see eye to eye on ways to use internet marketing while keeping it in perspective, and staying true to our core business activities. I asked him if he’s be willing to share his thoughts on this today, and I am thrilled that he agreed. Enjoy!
Creating A Master Online Plan: Internet Marketing and Social Media
by Ty Tribble
Before I get into my topic, I want to say that I am a big fan of Jennifer Fong and it’s an honor to guest post here at her blog. Jennifer has many strong and admirable attributes, but for me the one that stands out the most is common sense. Jennifer offers her audience amazing social media tips intertwined with common sense rants that slap us upside our heads and make us think.
I like that.
As we unpack this world of Internet Marketing, I’d like you to use your common sense on this topic as well.
The Common Sense Stuff About Marketing Online
Given the choice to work on your online marketing funnel, build out a new blog, write copy for an autoresponder email series or pick up the phone and make a phone call to a potential business partner or customer, you need to pick up the phone and make that call…every time.
Network Marketing is a business of relationships. That doesn’t change online. In fact, I have never met a single person who has built and held together a six-figure income in Network Marketing without relationships.
Your company and upline likely have a system in place that works. My goal is not to get you to change the system. My goal is to teach you how to add more people to the funnel that leads to your system, preferably in your local market so that you can meet them for a cup of coffee or plug them into your local meetings.
One more piece of common sense-type advice:
Do this “Internet marketing stuff” while your prospects are asleep. 99% of the Internet marketing work can be done after hours. Use primetime hours to build your business, make calls and do face to face meetings.
All right, now that we have those things out of the way, let’s talk about marketing online.
Your Home Base Online
I believe that the most important component to marketing online is your own home base: a self-branded, WordPress blog. Your own WordPress blog is a place where you can share content with like-minded readers.
I share two types of content on my WordPress blog:
- Socially proven content that I borrow (with full credit) from thought leaders within my niche.
- My own original content.
If you picture your blog as your home in a suburban cul-de-sac, I want you to think about your next-door neighbors, Twitter and Facebook.
When you make a post to your blog, you let your neighbors at Twitter and Facebook know about it.
Here’s why this is so exciting:
If you create your blog in a niche that you love, something related to your business, you have the potential to attract like-minded people.
You seek out Twitter followers who are interested in the same things you are.
You join groups on Facebook that are legitimately connected to your niche.
Then you provide quality niche-focused content in the form of blog posts that you share with your Twitter and Facebook pals.
Do you know what magically happens when people who are legitimately interested in the same things connect?
Ty Tribble is an Internet entrepreneur and Full Time Network Marketer who lives in Federal Way, Washington with his wife, Richelle and two children, Emma and Tyler. Ty has been featured in Entrepreneur and Success From Home magazine and is considered by many as the # 1 blogger in the world on the subject of Network Marketing. Ty’s MLM Web Secrets is a free series of Internet Marketing Files that offer money-making tips for Network Marketers.