I Participated in a Tweetathon Today

Proudly wearing my blue key during the tweetathon

This morning I participated in a Blue Key Tweetathon. It’s not something I’ve done before, and honestly it was a lot of fun.

What is a tweetathon, you ask?

Basically, there were a team of Blue Key Champions who signed up for an hour each to tweet (on Twitter) about the refugee crisis going on, and to encourage people to purchase a $5 Blue Key to support the cause. I shared tweets such as:

It was really fun to participate, and it certainly makes a big difference. In many ways, the refugee crisis is a silent one. People aren’t aware of the scope of the problem, and so many of these people are children. Direct selling has always had a big heart for helping others. Won’t you step up and buy a $5 Blue Key today? and encourage the people in your company to do the same?

Think about what you can do with it:

  • Wear one yourself, to spark conversations about the plight of refugees and generate awareness.
  • Give one to each of your kids’ teachers (I’m doing this). This might even open up conversations in the classroom! (And here are some great free classroom resources/lesson plans that unrefugees.org provides for teachers: http://www.unrefugees.org/site/c.lfIQKSOwFqG/b.4803793/k.89B4/Lesson_Plans.htm)
  • Give them as gifts to your hostesses during your holiday parties.
  • Give them with your corporate gifts to demonstrate your business’ commitment to helping others.

I’m sure you can think of more applications, and I hope you’ll share them in the comments.

So what say you? Are you in? Will you buy a blue key (or several) yourself, and encourage others to do the same? Together we can make a difference.

p.s. Want to join in on the fun? Just follow the hashtag #bluekey all day on Twitter to see great tweets from other Blue Key champions. I hope you’ll join us, and retweet content to your friends!

3 Responses to I Participated in a Tweetathon Today
  1. Shonali Burke
    November 17, 2011 | 11:15 am

    You did a terrific job of the tweetathon, Jen – thank you so much, and also for your generous purchase! It’s so cool when folks realize what a difference they can make with just a small amount of money. What I particularly love hearing about is how children react to it, and how it becomes a conversation-opener for a really important issue. What a great way to teach them about philanthropy, volunteering and social good.

    I can’t thank you and the other Blue Key Champions enough, so I will just say – thank you, from the bottom of my heart.
    Shonali Burke recently posted..Life In The Cloud

    • Jennifer Fong
      November 17, 2011 | 11:38 am

      Thanks for your awesome leadership Shonali! It’s truly a blessing to be a part of this campaign.

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