Oh, Facebook, Why Do You Make it So Hard?

Oh, Facebook. Why do you make it so hard for me to love you? I really tried to be patient with your new changes. Look on the bright side. Find the benefits. But you’re making it SO hard. I have to use you so differently now, and I really am not enjoying it.

This week I discovered something else that’s really bugging me. I used to be able to post about seasonal things, and be sure that my friends would see them. You know, like Halloween. But now, you’re condensing posts about topics into one big mass that I first have to find, and then click on, in order to see the content from my friends. See?

How about if you think the posts are interesting enough to include in the News Feed, you just let me scroll through them like normal, instead of forcing me to click if I’m interested in the topic? Stop trying to think for me. And stop making it harder for me to find the content from my friends.

You’re making it harder for me as both a user AND a marketer. You know, because I like to talk about the things people are talking about. It’s called being engaging. But I can’t do that if you hide those things in a lump. Please stop it.

Pretty please?

Your thoughts?

19 Responses to Oh, Facebook, Why Do You Make it So Hard?
  1. Don
    April 2, 2016 | 9:44 am

    I agree. I’m not stupid but I do have limited time. I never figured out how to post photos. a week ago I tried to post a dozen chosen photos from a trip and FB asked “Do you want to set up a folder?” Well, yes I do! so I clicked “yes.” I dragged the pics into the folder and was met with “You have to name the folder.” Where? How? I was expecting something simple like how Windows makes a new folder. But nowhere could I find how to do it. How to name it. Just that I needed to, I hadn’t, and that was lee. No photos at all. I was irritated because I went to the trouble of selecting and naming each photo just for my FB page. So I posted a sarcastic paragraph to imagine some nice pics and then imagine reacting kindly to them. A bunch of friends responded with virtual ooohs and ahhhs over my virtual photos. Ha ha! Well, later that evening a friend said that she saw my post and that trying to do it on a PC was cumbersome but really easy on an iPhone. Too bad because my named and selected pics were on my desktop at home. But I let her show me how to post a single pic. We selected one, I touched the pic and – BOOM! In went 58 photos NOT of my choosing in some sort of collage. There I was with my mouth hanging open, with who knows what photos posted on my FB page, and with no idea how to undo the damage since class was now starting and I had to go. When I got home, O went to my PC and spend 35 minutes deleting each photo one-by-one! Oh, yes. FB dumped 58 pics in mass all at once but for me to delete them, was a 4-click, 2-scroll process for EACH ONE. I almost deleted my FB page but instead sterilized it of anything personal about me. I only keep it so I can get photos of my extended family when THEY post. Otherwise I would today be a happy ex-FB.
    Not dumb – just WAY too impatient for poorly written and unnecessarily cumbersome web sites.
    (Hey – I did that without swearing! Good for me!!!)

  2. Al
    October 19, 2013 | 11:05 am

    I hate Facebook, it is almost impossible to edit anything about yourself. Whoever is running the decisions on how to edit your likes and dislikes should be made to sit in a room with 1000 screaming monkeys.


  3. Tinly
    May 22, 2012 | 10:46 am

    I feel so frustrated using facebook. I am new to facebook and they just kick me out after a few days of use requiring me to verify my account with my phone number. The thing is, I don’t have SMS messaging to receive text code and I need them to call me. But they never have the time to call. Their system is always overloaded. I have been waiting for many days already and each time they would say, “system overload, try later.”

    I am thinking about signing up an account with Flickr. Maybe Flickr is easier to use. But what I don’t like about Flickr is that in the comment section, people can include so many pictures and nonsense words that have nothing to do with the topic. It’s a pain to have to skim through all those words and pictures to find the actual comments to read.

  4. Nik
    November 3, 2011 | 6:30 am

    I have to be honest I have not send too much time of FB these days. My FB referral traffic has suffered and I am not sure I have the will to put even more effort in it to get it back up and tweak things.

    I do have made massive gains with twitter lately so I might just focus on that till FB stops mucking about.
    Nik recently posted..Do I really need a career coach?

  5. Fortunato
    November 2, 2011 | 2:04 pm

    I organized my friends into different groups, such as persons who are just playing Farmville and posting political information are in a group that I don’t look at.
    Fortunato recently posted..The Glass Blowing Art in Murano Shines on Home Decor Accessories

  6. Lori Bridgeman
    October 28, 2011 | 7:51 pm

    Jennifer, thank you for saying what so many of us are thinking! I’m reading my news feed less AND posting less now…it seems like there is such a miniscule chance that something I post is going to be seen that it doesn’t seem worth it. Yes, Facebook is “free,” so I can’t really complain, but I think they are going to start losing users–and thus, advertisers–with these kinds of changes. Thank you for all you do!!!

  7. Ashley Montgomery
    October 28, 2011 | 12:31 pm

    I couldn’t agree more! It was bad enough when they changed the news feed to things THEY think are interesting. But now you have to scroll around to find what your friends are saying about a certain topic.
    Ashley Montgomery recently posted..Hottest Fall Trends of 2011

  8. Julie
    October 28, 2011 | 9:34 am

    Agreed Jennifer – I am getting more and more frustrated with the new FB. I don’t feel in touch with my friends or customers any more because I’m always trying to find what they’re talking about. I find it is too hard (time consuming) to figure out all the changes and/or change my settings/lists so regularly so I can get to see what I want. It’s just not fun anymore.

  9. Bernice Caruth
    October 28, 2011 | 8:29 am

    In the last few days I have started to use Twitter again. While my friends aren’t following me there yet, I want to get up to speed on using Twitter, which is quite simple. In Facebook I organized my friends into different groups, such as persons who are just playing Farmville and posting political information are in a group that I don’t look at. Saves me time from scrolling through junk.

  10. Tanya Johnson
    October 27, 2011 | 4:28 pm

    Some of the new changes do make my head spin! I’ve just noticed on my page, on the left hand side, it says ‘8 talking about this’. I haven’t seen this before and was just wondering what it is, and how can we find out who the 8 are?
    Tanya Johnson recently posted..Save some money, share the fun! (Pt. 1)

  11. Jen S
    October 27, 2011 | 12:13 pm

    Agree, Jennifer.

    My motto has ALWAYS been, if you don’t want anyone to see it, DON’T put it on facebook. (Or any other social site, for that matter.) No matter how private you may think it is.

    Do you really want that picture of you drunk and partying to come back and haunt you 15 years from now?

  12. Lisa
    October 27, 2011 | 11:59 am


  13. Linda Stacy
    October 27, 2011 | 11:04 am

    I backed off Facebook (hardly there anymore) and I’m waiting for the dust to clear from all the recent changes before I decide how much to re-engage. I’m beginning to think I may be so lost when I go back that it might not be worth it. Not to mention, now that I’m spending more time there, I’m finding Twitter more fun and more beneficial. We’ll see.
    Linda Stacy recently posted..Magazine Articles Featuring Direct Sales Companies and Consultants

  14. Michelle Archer
    October 27, 2011 | 10:00 am

    It is frustrating especially as a coach and marketer! It is so difficult to tell who is actually getting your posts. The ticker has some cool potential but the rest is just irritating. It is a little creepy that FB is now thinking for us. It’s a little “Rise of the machine” for me. I am waiting for the money tie in. I doubt they are doing all of this for fun. I am sure it has to do with offering niche advertising. Have you noticed that if you type “chocolate” then ads about chocolate show up? I also wonder how much of your private conversations fit into the algorithms…..

  15. Carolyn
    October 27, 2011 | 8:36 am

    Hear, hear. Wish they would stop mucking around. Also dislike something I found out about tonight with me choosing to have my photos visible to only ‘friends’ but if they have a ‘friends of friends’ setting others can see my pics! Effectively fb overriding my setting. WHY? Why even bother letting me ‘choose’? Grr. (but love being able to keep up with your information)

    • Jennifer Fong
      October 27, 2011 | 8:48 am

      It all goes back to what I’ve said from the beginning…if you don’t want people to know/see, don’t put it on Facebook!

  16. Tonia Jahshan
    October 27, 2011 | 8:35 am

    Boy, do I ever have my work cut out for me now! LOL! Just when I thought I had the old system down pat, they go and change it again. Back to the drawing board…

  17. Dee Fisher
    October 27, 2011 | 8:23 am

    I really, really don’t like how Facebook is assuming to think for us. After the changes happened, I immediately set up a News Feed group that has all my friends in it so that I can see their posts. The only thing I like about this format is the instant feature, where you can see (nearly realtime) posts.

    As a direct sales entrepeneur, I really don’t like how the new format has been messing with my business posts. I’ve been trying to follow your advice on posting so that I’m visible, but it’s not easy at all! Come on, Facebook, give us back the regular News Feed!!

  18. NooraK
    October 27, 2011 | 8:23 am

    I finally created a list called “Everyone” and added all my friends to it. This way, I can get my old newsfeedback without messing with “Top Stories”. I also created one called “Pages” and added all the Pages I’m a fan of to it.

    This “clumping” thing is very annoying. What if the post office brought you two bills and said “We’ve got a bunch more that look like this, if you want them, you can pick them up”? Facebook makes it’s money from businesses who have pages and pay for advertising, why are they being so difficult for them?

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