Tips for Using Social Media the Right Way to Build Business

One of the big concerns that people often have when using social media for business is how to get people to buy or join without being a spammer. We all have that friend on social media whose every post is “join my team” or “buy my stuff.” And let’s be honest…we cringe every time we […]

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New Beginnings

Today I am marking an ending and a beginning. I have been fortunate enough for the last year to serve as interim President for a high-ticket direct selling company launching here from Europe. Sometimes when you are a consultant for many years, it can be very helpful to go back into the corporate world for […]

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Important FTC Disclosure Requirements for Direct Sellers

In this article, direct sales and social media expert Jennifer Fong discusses the FTC’s disclosure guidelines for endorsements and how they affect online posts by those in direct sales and network marketing.

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Technology as a Competitive Advantage

Technology is quickly becoming a competitive advantage for direct selling companies. In this article, direct sales expert Jennifer Fong discusses what companies should look for when making a long-term technology plan.

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6 Ways that Direct Selling Companies are Using Facebook Now

Dealing with decreasing organic reach on Facebook? In this post, 6 direct selling companies share how they’re using Facebook effectively now.

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Why is Direct Sales Changing?

The direct sales industry is undergoing a massive shift in large part because consumer and consultant expectations have changed. In this article, direct sales and social selling expert Jennifer Fong explores the reasons for this shift, and what direct selling companies must do to adapt and thrive in this changing environment.

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