This weekend I stopped in to our local dollar store. I had made some candies with my family for holiday gifts, and wanted to pick up some festive tins to put them in. When I reached the checkout, the owner was there. Just making conversation, I asked him if the store had been crazy busy [...]
Business and Technology Excellence with Jennifer Fong
Tag Archive: Facebook
Facebook’s Bias Against 3rd Party Apps
For the last several days we’ve been without power (and heat, and light…) in NJ (which was finally restored last night. Hurray!) Since we manage the social media presences for several clients (some of whom were also without power, thanks to the storm) we had to get creative with regards to posting and responding. Some [...]
Oh, Facebook, Why Do You Make it So Hard?
Oh, Facebook. Why do you make it so hard for me to love you? I really tried to be patient with your new changes. Look on the bright side. Find the benefits. But you’re making it SO hard. I have to use you so differently now, and I really am not enjoying it. This week [...]
Why Are You Ignoring the Fans on Your Facebook Page?
I recently read an article that said that a study has shown that 95% of wall posts on brand Facebook Pages go unanswered. 95%! This really shocked me. After all, isn’t the point of social media to be, well, social? Why on earth would you put up a Page, try to write engaging content that [...]
But I Want it Now! (and Other Bad Behavior)
As I’ve mentioned before, my company provides community management services for direct selling companies. What this means is that we manage the day to day of a company’s social media presence, from writing and posting content to responding to comments on Facebook, Twitter, etc. (to monitoring and reporting as well.) And it gives me a [...]
Getting Your Posts Seen in the New Facebook
The new Facebook layout is making it more challenging to get your posts seen in Facebook. Posts that used to get visibility in the News Feed simply aren’t making it there anymore, which means if people don’t see and interact with your post immediately, it might never be seen. I’ve been playing with post visibility [...]
The New Facebook and Privacy
The new Facebook has provided its users with lots of new opportunities and challenges. I’ve written before about some of the things I like about the new layout, and I’ve also written about ways that you can customize what you see on the news feed. But with the forthcoming Timeline (profiles), along with the Facebook [...]
Customizing What You See in the New Facebook
As we’ve been talking about this week, the new Facebook changes bring both benefits and challenges when you’re a marketer. From a user standpoint, there are some cool new features, including the ability to see all the posts from specific groups of people at a time. Sure, you have to set those lists up, but [...]
