As you get more active on Facebook, with the intent of networking and marketing your business, you will most likely be mentioning your company name. And once you do, there’s something you need to be aware of. Have you ever noticed how creepily-accurate those little Facebook ads are on the right side of your Facebook [...]
Business Excellence with Jennifer Fong
Tag Archive: network marketing
Seeing Past the Sparkle, and Why Chris Brogan Got it Right
Right now I’m in Las Vegas. I’m here speaking about social media to the fabulous consultants of Arbonne, at their National Training Celebration. Now when you think of Vegas, what comes to mind?
Is it this?
Probably not. Probably you think of the glitter, the excitement, the noise. And I have to admit to you, that’s not [...]
For heaven’s sake, if you want to do business online, keep your politics to yourself!
Warning: Rant ahead.
I am getting sooooooo tired of political posts from direct sellers. Seriously. If you are trying or planning to promote your business using social media, you really need to cut it out. You simply cannot assume that all your customers and prospects feel the same way that you do. And a big political [...]
How to Write Status Updates that Don’t Cross the Line into Spam
Last week I was writing social media training for a direct selling company. Now this particular company does not allow their consultants to blog to promote their businesses (at least not yet), so I’m teaching the topic of content marketing through social networks. I flipped over to my Facebook account and began to scroll through [...]
But I want it NOW…
We direct sellers are a funny bunch. We really like immediate gratification. We show you a product, you buy it. We tell you about our opportunity, you give us a yes or a no, and we move on. (OK so maybe I’m oversimplifying things a little bit here, but you know what I mean.) We [...]
Will Your Company’s Social Media Tools Cause You to Lose Your Facebook Account?
Many application vendors are now offering tools that allow direct selling companies to provide content that distributors can push out through their Facebook profiles. But if this is not approached carefully, a company could find that every distributor could lose their Facebook account. Here are my thoughts on how to handle this.
The 10 Ps – Guest Post by Beth Dornan
From Jennifer: Are you enjoying this guest columnist series as much as I am? I am so absolutely thrilled to be bringing you the perspectives of some of the “movers and shakers” who are using social media so effectively within our direct selling industry.
Today’s post is from Beth Dornan, over at Amway. In her last [...]
Social Media Doesn’t Exist in a Bubble
It may be because social media is the “new and cool” thing, that we tend to put it into its own box, and think of it as something extra to add to a direct selling business. But the fact of the matter is that social media is something that should be integrated into activities that [...]
