Tag Archive: networking

How Do I Introduce Online Friends to My Business?

So I recently had a question from someone on my Facebook Page (Did you know I answer your questions about social media there? Come join us!) that I thought you all might find interesting. Here’s what it said: Some of my facebook friends are former high school friends, and I haven’t spoken with many of them [...]

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Don’t Be a “Pouncer” in Social Media!

I had an interesting experience today that I want to share with you, because I think it provides some object lessons related to the way we approach people via social media about our businesses. This weekend I posted about a product from a direct selling company that I used to make something I purchased from [...]

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You’re Not Going to Break the Internet

Many folks in direct sales, especially at the leadership levels of sales organizations, have been around a while.  You did not grow up as part of the “digital generation.”  You did not spend your high school years instant messaging with your friends, or your college days texting.  Instead, you’ve probably perfected the art of person [...]

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Your Real Name and Photo Are Essential in Social Media

When I help direct selling companies write policy for social media, I encourage those companies to require consultants to use their photo and real, full name on social media presences, including blogs and social networks.  Sometimes I’m asked why a company should require this. Here’s the thing…imagine if you were doing business in person with [...]

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Are You Asking for the Sale?

You can be a master at social networking, an expert at building relationships, and have established a ton of credibility, but if you don’t use the influence you’ve built to ask for what you want, it’s not going to bring you much business. I spend a lot of time on this blog telling you NOT [...]

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Don’t Try to Circumvent the System

Every now and then I receive a message from someone I barely know, asking me to “Like” their Page, become a follower, etc.  In fact, I just recently got one from someone who had apparently sent a first message, didn’t get enough responses, and was begging for enough people so she could get 25 followers [...]

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Is it Easy to Tell You Are in Business?

We spend a lot of time, if we’re using social media well, avoiding the hard sell in social media channels.  We remember that this is “social” media, not “sales” media, and therefore focus on building relationships with people that may ultimately result in new business.  But even if you are the best relationship-builder in the [...]

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Are Social Media Relationships “Real” Relationships?

I read an article this week about how the leaders of churches and other houses of worship are using social media to reach out to more people (You can read it here.)  Now you all know that I counsel avoiding strong opinions about politics and religion, and that is not the purpose of this post. [...]

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