Tag Archive: recruiting

Where Does Social Media Fall in a Direct Sales Company?

I do a lot of corporate work in the direct sales industry, and thus have the good fortune of networking with a lot of really smart folks in the industry doing social media.  We’ve recently been discussing the topic of recruiting with social media.  What I found fascinating is that in smaller companies, there is [...]

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Are You Aware of this Huge Recruiting Opportunity?

I was speaking to my brother the other day. He was telling me a story about how he had attended a dinner party with some friends. Several of them had parents in their early 60′s who had recently been laid off as a result of the recession. All of them were having trouble finding new [...]

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Are You Asking for the Sale?

You can be a master at social networking, an expert at building relationships, and have established a ton of credibility, but if you don’t use the influence you’ve built to ask for what you want, it’s not going to bring you much business. I spend a lot of time on this blog telling you NOT [...]

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How to Use Social Media to Find Great Recruits for Your Business

So many well meaning direct sellers try to recruit everyone with a pulse.  Why?  Well it’s in the training we get.  Offer the opportunity to everyone!  Don’t pre-judge!  You never know who needs it.  And to an extent, I can see how this is important.  After all, we tend to err on the other extreme, [...]

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Are You Making This Mistake When Recruiting for Your Direct Sales Business?

Traditional direct selling wisdom is that you focus on telling EVERYONE about the opportunity.  “Don’t pre-judge!” is the mantra drilled into us from the day we join the company.  And to an extent I get that.  Sometimes when we’re new, we’re so afraid of crossing a line that we miss our opportunity to tell people [...]

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Using Social Media to Find a New Direct Sales Opportunity (or, What to Do When Your Company Closes)

A direct selling company closed its doors recently.  This has been an incredibly tough economy to run a business in, and direct selling companies were not immune to it.  Whenever this happens it hurts my heart on a couple of levels.  I know the heartache that consultants who have invested in a company feel when [...]

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Using Social Media to Authentically Promote Your Opportunity

Recently I shared a statistic on Facebook, that was shared by Andrea Jung, CEO of Avon, at the DSA Annual Meeting.  The statistic was that 80% of women in direct sales use the income that they make to feed, clothe, and educate their children.  While the statistic itself speaks volumes about the impact that direct [...]

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Creating a Direct Sales Recruiting Blog

One of my favorite direct sales blogs is Laurie Ayers’ and Leslie Truex’s WAHM 2.0 blog.   If you haven’t read it, you really should, and you should also consider subscribing.  They really have a handle on the issues that today’s direct sellers face, and always share great ideas. I enjoyed Laurie’s article today: 7 Replicated [...]

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