Tag Archive: social media marketing

Tips for Selecting Your Profile Picture

The profile photo you choose on your social networks matters. Here are some tips for choosing a good one as a direct seller.

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Online Posts That Build Business

Some specific ideas for creating effective marketing content for your direct sales business from Jennifer Fong, direct sales and social media expert.

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Is Your Website Optimized for Social Traffic?

Your website is your home base on the web. Never forget that, while social networks are a great place to build community, without a place to send them to that provides measurable conversions, you’re just talking. It’s the conversions that happen on your website as a result of your social engagement that provide the measurable ROI that you’re looking for. Here are some ways to improve your website’s ability to convert social media engagement into measurable business growth.

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What You MUST Do To Make Sure Your Online Marketing Works

It’s a simple truth…what we measure is what grows. Here’s a simple system you can use to measure the results of your social media marketing efforts, in order to grow your business.

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Is Lack of Data Holding Back Your Social Media Marketing Success?

Often direct selling companies don’t measure their social media campaign results effectively because social media managers are not given access to the data they need to create and refine campaigns tied to specific company goals. This can result in frustration on the part of the social media manager when told that their campaign did not meet desired results, when with the proper data, better campaigns could be created. Here’s the talk your social media manager and sales team need to have to better align social media campaigns with corporate goals.

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To Meme or Not to Meme, That is the Question

Internet memes can be really fun, but should your direct selling company make one? Here’s some tips on what makes a good meme, and what to consider when you’re a direct selling company.

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Creating a New Future for Online Sales in Direct Selling

I love the direct selling industry. If you’ve read my blog for a while, this is nothing new to you. I’m passionate about the opportunity it creates for people, and I’ve been blessed by the relationships I’ve been able to […]

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Posting for the Salesforce Isn’t Social

It seems like it happens every year. Some technology vendor or another comes up with this “great new idea” that no one else is doing, and so they think they should. They think they should offer a product that allows […]

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