Tag Archive: social media

Using Enthusiasm in Social Media to Make the Dream Real

We spend a lot of time talking about how to reach customers through social media. And we hope we can find new recruits, but we’re not always sure how to do that. Why is it that some people easily build […]

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Do You Really Need to Make That Comment?

One of the services my company provides is community management for direct sales companies. That means we manage the social media presences for companies, liking and responding to comments, writing content, managing ads, etc. And one thing that never ceases […]

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But We Need More Page Likes!

Companies often try to acquire many Likes on their Facebook Page in order to look legitimate. But this strategy can cause problems for your ultimate goals on Facebook. This post from Jennifer Fong explains why.

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Is Your Website Optimized for Social Traffic?

Your website is your home base on the web. Never forget that, while social networks are a great place to build community, without a place to send them to that provides measurable conversions, you’re just talking. It’s the conversions that happen on your website as a result of your social engagement that provide the measurable ROI that you’re looking for. Here are some ways to improve your website’s ability to convert social media engagement into measurable business growth.

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What You MUST Do To Make Sure Your Online Marketing Works

It’s a simple truth…what we measure is what grows. Here’s a simple system you can use to measure the results of your social media marketing efforts, in order to grow your business.

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How to Title Your Blog Images for Pinterest

How to title the images on your blog so that the title of your post appears as the default description when people pin your content on Pinterest.

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Is Lack of Data Holding Back Your Social Media Marketing Success?

Often direct selling companies don’t measure their social media campaign results effectively because social media managers are not given access to the data they need to create and refine campaigns tied to specific company goals. This can result in frustration on the part of the social media manager when told that their campaign did not meet desired results, when with the proper data, better campaigns could be created. Here’s the talk your social media manager and sales team need to have to better align social media campaigns with corporate goals.

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Creating a New Future for Online Sales in Direct Selling

I love the direct selling industry. If you’ve read my blog for a while, this is nothing new to you. I’m passionate about the opportunity it creates for people, and I’ve been blessed by the relationships I’ve been able to […]

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