Tag Archive: social media

Starting a Direct Sales Company? It’s a Different Game Today

Direct selling has changed fundamentally in the last 10 years. A large reason for this is the rapid development¬†of technology. No longer is the living room the social hub for most people. Today social networks are the new town square, online shopping is easier than going out, we can do just about anything on our […]

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Are You Where the Conversation is Happening?

The choice not to engage where the conversation is happening is a choice not to grow. In this post, Jennifer Fong explores why it’s time to meet people where they are if you want to grow a business, a nonprofit, a church, or any kind of organization.

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The Lost Art of Conversation

Returning to blogging and social media after nearly a year has been an interesting exercise for me. I’ve been immersing myself in new social networks, while also putting more focus on the tried and true. And what has been so evident to me is how many people have adopted these networks for the exclusive purpose […]

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Tips for Planning Social Media Content

When you work on your business, do you make a plan or do you leave things to chance? If you’re successful, it’s likely that you make a plan. Perhaps you sit down on Sunday nights and map out your week. You schedule the times you will work on your business. You set times to meet […]

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Tips for Using Social Media the Right Way to Build Business

One of the big concerns that people often have when using social media for business is how to get people to buy or join without being a spammer. We all have that friend on social media whose every post is “join my team” or “buy my stuff.” And let’s be honest…we cringe every time we […]

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Consultant Crisis Management in the Face of Company Challenges

When a direct sales company experiences a challenge, the response of consultants can make a huge difference in customers’ perception of the problem and the company. Handling that situation with grace and saving feedback for private channels serve both consultants and their company well. In this blog post, Jennifer Fong explores how consultants for a well-known social selling company handled a crisis with grace and made their company look good through a crisis.

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