This past week I’ve been added to 3 different Facebook groups without my knowledge or consent. Now if you’ve read what I’ve written in the past about Facebook Groups, you know that as soon as you add someone to a Facebook group, they start getting emails and notifications about all group activity. Imagine how overwhelming that can become if you aren’t expecting it!
So here are some things to keep in mind if you’re planning to set up a Facebook Group:
- Always tell someone ahead of time, before adding them to a group. The best thing to do is to ask the person if it’s OK to add them. But at the very least, let them know in an email or other communication that they will be added, and what they can expect.
- Make sure people you add know how to leave the group (by clicking the leave group link), and turn off all the emails (by clicking the Edit Settings button). At least I knew how to leave the groups I was added to easily. If people don’t know how to leave a group, the notifications and emails can very quickly become overwhelming, alienating that person.
- Make sure people know what the group is about. If you’re added to a group without any notice, you have no idea why you would even want to be part of the group. This goes back to rule #1…give people a heads up before adding them. People need to understand the value of your group if they’re going to want to be a part of it.
Groups can be valuable when everyone understands the purpose of the group, and is committed to participating. But don’t just add people to your group without permission. Otherwise you risk alienating them. And that’s a waste of time.
How do you use Facebook Groups for your business? How do you manage adding people? Would love to read your thoughts in the comments!