Facebook has recently launched a new Profile layout. Things have moved around, which may make it a bit more challenging for you at first. Here are some of the things you need to know about the new layout:
- You info has moved to the top. While it’s easier for people to see right away, it doesn’t allow you to specify the info that displays. So while we used to have an “info” box where we could share a sentence about ourselves, as well as links to our websites, that’s no longer an option on the new Profile. People now need to click the “Info” link under your picture to get your information. That’s disappointing.
- Pictures of some of your friends appear on the left sidebar. If you’d like to choose which friends appear, you can create (or select) a specific Friend List for this. To get started, click the pencil icon that appears when you hover over the displayed friends in your Profile sidebar. You’ll see a prompt to create a new list or choose an existing one. After you create it, this list will appear above your “all friends” list.
- To add content to your Profile Wall, you now have to tell Facebook what kind of content you want to add first. Below the string of pictures of you, you’ll see a “Share” bar. From there you can choose Status, Photo, Link, or Video. Facebook will open the specific content sharing screen you need to share your content with your friends.
- The “send message” link has disappeared. Now, to send a message to an individual on Facebook, you need to click the Message icon at the top of the screen (next to the notifications icon). Then you’ll see a link that says “Send a New Message.” From the new message box, you can begin typing the name of the person you want to send a message to.
(UPDATE: I’ve just discovered a “Send Message” button on the right of profiles. This appears to have been added since the last time I checked.)
There are other changes, as well, and I encourage you to explore them. These, however, are the biggest changes that will affect your business.
Have you switched to the new Profile? What do you think of the layout? Would love to read your thoughts in the comments!