There’s An App For That

Our society is going mobile.  And whether you’re on the iPhone or Android side of the house, the fact of the matter is that mobile devices have made our lives more convenient.

I recently upgraded to an Android-based phone from a Blackberry Curve.  I have to say, I had no idea what I was missing.  Missed a turn?  Let me pull up the GPS.  Need a restaurant in a new city?  No problem…Around Me will tell me what’s nearby!  Grocery list?  Let me bring it up.  Games to keep the kids busy?  We’re covered (Star Wars Lightsaber anyone?).  The more I play with my new phone (can we even call it that anymore?) the more I realize how, within a couple of years, we’ll be completely dependent on our mobile devices.

As direct sellers, we need to be aware of this trend, and be exploring the ways we can make the most of this technology.  If your company can be in every pocket, when people need something you have to offer, you’re ready and available!  So we need to be thinking about this technology in two ways…distributor tools, and consumer applications.

We’ve already begun to go down this path.  Some companies, like Amway and Herbalife, have developed outstanding distributor mobile apps that can be accessed right from the iTunes store.   From these you can watch product videos, place orders, and enroll new distributors, as well as access training.  Mary Kay has a mobile catalog that anyone can download, right from its website.  Suppliers to the industry have created out-of-the-box mobile solutions that allow distributors to access  backend data and receive notifications of activity.

We also have access to an ever-increasing library of productivity apps, that enable distributors to work smarter and be more efficient.  Some of these include:

  • Navigator – So you can get to appointments, parties, and meetings easily, without having to stop and print out directions.
  • Bump – For exchanging contact information, phone to phone (wouldn’t it be nice if customers didn’t have to fill out the top of that order form every time?)
  • Aurora Appt or Super Search – For searching the contents of your device, including Notes.
  • Facebook, Twitter, etc – For keeping up with your social networks on the go.
  • Mileage Log – For keeping track of your business miles, for tax purposes.
  • PDF and document applications – For reading training documents during your child’s soccer game, keeping up with the latest specials and incentives, etc.
  • To Do Lists and Task Managers – To keep track of all the business activities you need to do.

And this is just scratching the surface.  The point is that applications on our mobile devices can help us increase our productivity, by taking advantage of available moments while we’re on the go in our day to day lives.

I would expect to see application developers (and perhaps even direct selling companies) continue to develop mobile applications that will enable their distributors to make the most of their time.  Perhaps we’ll see things like:

  • Credit card processing
  • Entering parties right from a mobile device, on the spot
  • Product demos
  • Opportunity presentations
  • Consumer applications that connect customers to their distributors

Now some of these things already exist for certain companies.  I expect that, pretty soon, everyone will.  What would you love to see your company, or another application developer, provide that would make your life easier?

Now it’s your turn!  Would love to read in the comments both the applications you currently love, that help you with your business, as well as what you’d love to find.  Maybe someone knows about an application that currently exists that you’ve been looking for!  Let’s help each other in the comments below.

8 Responses to There’s An App For That
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  2. Kristi Pittman
    August 16, 2010 | 11:52 am

    I just purchased the iPhone for the fabulous apps developed by our company, Willow House. We are the first-ever, 4th generation direct-sales company to harness the power of social media and eCommerce. This fall, we launch a media-rich online community where customers can watch how-to videos on design, entertaining and everything that is simply good design.

  3. Kristie Sloan
    August 12, 2010 | 7:08 pm

    There are already credit card processing apps for iPhone and iPad. It’s not even necessary to wait for companies to develop that for consultants. Hard to believe, isn’t it!

  4. Jay Cusimano
    August 12, 2010 | 12:24 pm

    I just upgraded to the new Droid X hoping I would be able to load My company video and show our website. Right now this is waiting on Flashplayer which can be downloaded after the upgrade to Google 2.2 comes out sometime in August.

    Searching this on the web there is a fake leaked but incomplete version of 2.2 and according to my Verizon store class yesterday, the real one should prompt us to recieve the app. If we could do most everything for our network marketing business over our Droid this will be a great help. Using it for business can help with taxes also, which might help some see the light of the benefit of business versus mostly “monkey business.”

  5. Karen Shillieto
    August 12, 2010 | 12:02 pm

    Coming in September, Jewels By Park Lane will have an app available to download which will allow you access to everything Park Lane has to offer. As a representative, this will make my business more mobile and allow my clients to have immediate access to daily specials and offerings. What an industry boon!

  6. Andy Richards
    August 12, 2010 | 10:48 am

    A couple of weeks ago I heard about a new app that is being developed that would let you build new apps. This would open the doors to do things that would be specific to your needs and make them customized for each person.

  7. Christie Jarvis
    August 12, 2010 | 9:54 am

    I recently upgraded from a Blackberry to a Droid also. I loved my Blackberry but the Droid does offer so much more. Even though I am not with a direct sales company, I think that you are so right about the companies offering some of those apps in the future. It would make it more convenient for us customers 🙂

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