Think Before You React to Your Direct Sales Company Online

There are many direct sales companies that are now establishing a presence online.  As individual direct sellers, this is an exciting time.  Suddenly, you’re gaining more insight into your company.  It has a more approachable face.  You have another avenue by which to communicate with your company.

angry_girlBut with that increased access, there also comes responsibility. Even though direct sales companies try to get everything right the first time, sometimes they make mistakes.  They deliver policies that the sales force is unhappy about.  They mess up an order.  Something is late. It is human nature to turn to the easiest and fastest way to communicate when there’s a problem. And it may be tempting to use social media to tell our companies when we’re upset.  But I urge you to think twice.

If you’re in business with a particular direct sales company, most likely your main goal is to gain more customers and recruits.  Part of your ability to do business means a favorable impression of the company you represent.  If you voice your complaints through social media (Facebook, blog comments, etc.) rather than using the official channels provided through your company, you can damage the public’s perception of your company.  And that makes it harder for you and everyone else in your company to do business.

Are there times to take something public?  Perhaps, if you’ve exhausted the official channels, and have received NO response.  But if people are working on issues, let them work.  Complaining through social media is not going to solve the problem, and will only add to it.

Now companies absolutely have a responsibility here too.  They must make sure that official channels are in place, and people have their issues responded to in a timely fashion.  But we all must work together if issues are to be addressed while still protecting the reputation of the company that you choose to represent.

The main point here is THINK before you post.  If you have a problem, by all means let your company know.  But don’t take it public (which is exactly what social media is) unless you have exhausted EVERY other means to be heard.  Otherwise you’re making it harder for every single consultant in your company to do business.

What do you think?  Looking forward to reading your comments below.

Photo Credit: Lara604

8 Responses to Think Before You React to Your Direct Sales Company Online
  1. The Scent Peddler
    February 19, 2011 | 12:16 pm

    It’s funny that you posted this today. Just last evening I was on my companies Facebook page and was appalled to see two demonstrators “having it out” right there with some back and forth banter. My very first thought was ‘ “What are these girls thinking?”.

    Social media is a wonderful tool to market and boost your business, but only when used in a positive way.

    Thanks for the post and have a scent-sational day!
    Kelly

  2. Melissa Simpson
    September 24, 2009 | 12:03 am

    I love this article. It’s so very true. Why would you want to complain about an issue? Your not only hurting the company you represent but also yourself as a consultant.

  3. Jennifer
    September 17, 2009 | 7:06 pm

    Great article and great advice! In all things I believe you have to think before you post as what you say will be out there for the world to see, and to spread quicker than a click.

  4. Jan Moss
    September 16, 2009 | 2:44 pm

    I totally agree, this is on the same lines as “always throw up, never down”! ie never whine or complain about anything to do with your mlm business to your team, only put your concerns to your upline or the company direct!

  5. Karen Clark
    September 15, 2009 | 12:10 pm

    I agree. I can’t even think of a time when it would be appropriate to go public about issues with the company you represent, there’s always another option. Not only does everything you say reflect you and your reputation as well as the company, but the internet remembers! It’s no fun having your sour grapes posts show up months or years later after something is resolved, because they’ve been cached by the search engines.
    Karen

  6. Roberta Jerram
    September 15, 2009 | 9:57 am

    Sound and sensible advice Jen as always…

    Well done!

    Roberta

  7. Jenny Dammann
    September 15, 2009 | 9:41 am

    Great advice! 🙂
    Thank you.

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